Time and How to Use It

Nov 5 JDN 2460254

A review of Four Thousand Weeks by Oliver Burkeman

The central message of Four Thousand Weeks: Time and How to Use It seems so obvious in hindsight it’s difficult to understand why it feels so new and unfamiliar. It’s a much-needed reaction to the obsessive culture of “efficiency” and “productivity” that dominates the self-help genre. Its core message is remarkable simple:

You don’t have time to do everything you want, so stop trying.

I actually think Burkeman understands the problem incorrectly. He argues repeatedly that it is our mortality which makes our lives precious—that it is because we only get four thousand weeks of life that we must use our time well. But this strikes me as just yet more making excuses for the dragon.

Our lives would not be less precious if we lived a thousand years or a million. Indeed, our time would hardly be any less scarce! You still can’t read every book ever written if you live a million years—for every one of those million years, another 500,000 books will be published. You could visit every one of the 10,000 cities in the world, surely; but if you spend a week in each one, by the time you get back to Paris for a second visit, centuries will have passed—I must imagine you’ll have missed quite a bit of change in that time. (And this assumes that our population remains the same—do we really think it would, if humans could live a million years?)

Even a truly immortal being that will live until the end of time needs to decide where to be at 7 PM this Saturday.

Yet Burkeman does grasp—and I fear that too many of us do not—that our time is precious, and when we try to do everything that seems worth doing, we end up failing to prioritize what really matters most.

What do most of us spend most of our lives doing? Whatever our bosses tell us to do. Aside from sleeping, the activity that human beings spend the largest chunk of their lives on is working.

This has made us tremendously, mind-bogglingly productive—our real GDP per capita is four times what it was in just 1950, and about eight times what it was in the 1920s. Projecting back further than that is a bit dicier, but assuming even 1% annual growth, it should be about twenty times what it was at the dawn of the Industrial Revolution. We could surely live better than medieval peasants did by working only a few hours per week; yet in fact on average we work more hours than they did—by some estimates, nearly twice as much. Rather than getting the same wealth for 5% of the work, or twice the wealth for 10%, we chose to get 40 times the wealth for twice the work.

It would be one thing if all this wealth and productivity actually seemed to make us happy. But does it?

Our physical health is excellent: We are tall, we live long lives—we are smarter, even, than people of the not-so-distant past. We have largely conquered disease as the ancients knew it. Even a ‘catastrophic’ global pandemic today kills a smaller share of the population than would die in a typical year from disease in ancient times. Even many of our most common physical ailments, such as obesity, heart disease, and diabetes, are more symptoms of abundance than poverty. Our higher rates of dementia and cancer are largely consequences of living longer lives—most medieval peasants simply didn’t make it long enough to get Alzheimer’s. I wonder sometimes how ancient people dealt with other common ailments such as migraine and sleep apnea; but my guess is that they basically just didn’t—since treatment was impossible, they learned to live with it. Maybe they consoled themselves with whatever placebo treatments the healers of their local culture offered.

Yet our mental health seems to be no better than ever—and depending on how you measure it, may actually be getting worse over time. Some of the measured increase is surely due to more sensitive diagnosis; but some of it may be a genuine increase—especially as a result of the COVID pandemic. I wasn’t able to find any good estimates of rates of depression or anxiety disorders in ancient or medieval times, so I guess I really can’t say whether this is a problem that’s getting worse. But it sure doesn’t seem to be getting better. We clearly have not solved the problem of depression the way we have solved the problem of infectious disease.

Burkeman doesn’t tell us to all quit our jobs and stop working. But he does suggest that if you are particularly unhappy at your current job (as I am), you may want to quit it and begin searching for something else (as I have). He reminds us that we often get stuck in a particular pattern and underestimate the possibilities that may be available to us.

And he has advice for those who want to stay in their current jobs, too: Do less. Don’t take on everything that is asked of you. Don’t work yourself to the bone. The rewards for working harder are far smaller than our society will tell you, and the costs of burning out are far higher. Do the work that is genuinely most important, and let the rest go.

Unlike most self-help books, Four Thousand Weeks offers very little in the way of practical advice. It’s more like a philosophical treatise, exhorting you to adopt a whole new outlook on time and how you use it. But he does offer a little bit of advice, near the end of the book, in “Ten Tools for Embracing Your Finitude” and “Five Questions”.

The ten tools are as follows:


Adopt a ‘fixed volume’ approach to productivity. Limit the number of tasks on your to-do list. Set aside a particular amount of time for productive work, and work only during that time.

I am relatively good at this one; I work only during certain hours on weekdays, and I resist the urge to work other times.

Serialize, serialize, serialize. Do one major project at a time.

I am terrible at this one; I constantly flit between different projects, leaving most of them unfinished indefinitely. But I’m not entirely convinced I’d do better trying to focus on one in particular. I switch projects because I get stalled on the current one, not because I’m anxious about not doing the others. Unless I can find a better way to break those stalls, switching projects still gets more done than staying stuck on the same one.

Decide in advance what to fail at. Prioritize your life and accept that some things will fail.

We all, inevitably, fail to achieve everything we want to. What Burkeman is telling us to do is choose in advance which achievements we will fail at. Ask yourself: How much do you really care about keeping the kitchen clean and the lawn mowed? If you’re doing these things to satisfy other people’s expectations but you don’t truly care about them yourself, maybe you should just accept that people will frown upon you for your messy kitchen and overgrown lawn.

Focus on what you’ve already completed, not just on what’s left to complete. Make a ‘done list’ of tasks you have completed today—even small ones like “brushed teeth” and “made breakfast”—to remind yourself that you do in fact accomplish things.

I may try this one for awhile. It feels a bit hokey to congratulate yourself on making breakfast—but when you are severely depressed, even small tasks like that can in fact feel like an ordeal.

Consolidate your caring. Be generous and kind, but pick your battles.

I’m not very good at this one either. Spending less time on social media has helped; I am no longer bombarded quite so constantly by worthy causes and global crises. Yet I still have a vague sense that I am not doing enough, that I should be giving more of myself to help others. For me this is partly colored by a feeling that I have failed to build a career that would have both allowed me to have direct impact on some issues and also made enough money to afford large donations.

Embrace boring and single-purpose technology. Downgrade your technology to reduce distraction.

I don’t do this one, but I also don’t see it as particularly good advice. Maybe taking Facebook and (the-platform-formerly-known-as-) Twitter off your phone home screen is a good idea. But the reason you go to social media isn’t that they are so easy to access. It’s that you are expected to, and that you try to use them to fill some kind of need in your life—though it’s unclear they ever actually fill it.

Seek out novelty in the mundane. Cultivate awareness and appreciation of the ordinary things around you.

This one is basically a stripped-down meditation technique. It does work, but it’s also a lot harder to do than most people seem to think. It is especially hard to do when you are severely depressed. One technique I’ve learned from therapy that is surprisingly helpful is to replace “I have to” with “I get to” whenever you can: You don’t have to scoop cat litter, you get to because you have an adorable cat. You don’t have to catch the bus to work, you get to because you have a job. You don’t have to make breakfast for your family, you get to because you have a loving family.

Be a ‘researcher’ in relationships. Cultivate curiosity rather than anxiety or judgment.

Human beings are tremendously varied and often unpredictable. If you worry about whether or not people will do what you want, you’ll be constantly worried. And I have certainly been there. It can help to try to take a stance of detachment, where you concern yourself less with getting the right outcome and more with learning about the people you are with. I think this can be taken too far—you can become totally detached from relationships, or you could put yourself in danger by failing to pass judgment on obviously harmful behaviors—but in moderation, it’s surprisingly powerful. The first time I ever enjoyed going to a nightclub, (at my therapist’s suggestion) I went as a social scientist, tasked with observing and cataloguing the behavior around me. I still didn’t feel fully integrated into the environment (and the music was still too damn loud!), but for once, I wasn’t anxious and miserable.

Cultivate instantaneous generosity. If you feel like doing something good for someone, just do it.

I’m honestly not sure whether this one is good advice. I used to follow it much more than I do now. Interacting with the Effective Altruism community taught me to temper these impulses, and instead of giving to every random charity or homeless person that asks for money, instead concentrate my donations into a few highly cost-effective charities. Objectively, concentrating donations in this way produces a larger positive impact on the world. But subjectively, it doesn’t feel as good, it makes people sad, and sometimes it can make you feel like a very callous person. Maybe there’s a balance to be had here: Give a little when the impulse strikes, but save up most of it for the really important donations.

Practice doing nothing.

This one is perhaps the most subversive, the most opposed to all standard self-help advice. Do nothing? Just rest? How can you say such a thing, when you just reminded us that we have only four thousand weeks to live? Yet this is in fact the advice most of us need to hear. We burn ourselves out because we forget how to rest.

I am also terrible at this one. I tend to get most anxious when I have between 15 and 45 minutes of free time before an activity, because 45 minutes doesn’t feel long enough to do anything, and 15 minutes feels too long to do nothing. Logically this doesn’t really make sense: Either you have time to do something, or you don’t. But it can be hard to find good ways to fill that sort of interval, because it requires the emotional overhead of starting and stopping a task.

Then, there are the five questions:

Where in your life or work are you currently pursuing comfort, when what’s called for is a little discomfort?

It seems odd to recommend discomfort as a goal, but I think what Burkeman is getting at is that we tend to get stuck in the comfortable and familiar, even when we would be better off reaching out and exploring into the unknown. I know that for me, finally deciding to quit this job was very uncomfortable; it required taking a big risk and going outside the familiar and expected. But I am now convinced it was the right decision.

Are you holding yourself to, and judging yourself by, standards of productivity or performance that are impossible to meet?

In a word? Yes. I’m sure I am. But this one is also slipperier than it may seem—for how do we really know what’s possible? And possible for whom? If you see someone else who seems to be living the life you think you want, is it just an illusion? Are they really suffering as badly as you? Or do they perhaps have advantages you don’t, which made it possible for them, but not for you? When people say they work 60 hours per week and you can barely manage 20, are they lying? Are you truly not investing enough effort? Or do you suffer from ailments they don’t, which make it impossible for you to commit those same hours?

In what ways have you yet to accept the fact that you are who you are, not the person you think you ought to be?

I think most of us have a lot of ways that we fail to accept ourselves: physically, socially, psychologically. We are never the perfect beings we aspire to be. And constantly aspiring to an impossible ideal will surely drain you. But I also fear that self-acceptance could be a dangerous thing: What if it makes us stop striving to improve? What if we could be better than we are, but we don’t bother? Would you want a murderous psychopath to practice self-acceptance? (Then again, do they already, whether we want them to or not?) How are we to know which flaws in ourselves should be accepted, and which repaired?

In which areas of your life are you still holding back until you feel like you know what you’re doing?

This one cut me very deep. I have several areas of my life where this accusation would be apt, and one in particular where I am plainly guilty as charged: Parenting. In a same-sex marriage, offspring don’t emerge automatically without intervention. If we want to have kids, we must do a great deal of work to secure adoption. And it has been much easier—safer, more comfortable—to simply put off that work, avoid the risk. I told myself we’d adopt once I finished grad school; but then I only got a temporary job, so I put it off again, saying we’d adopt once I found stability in my career. But what if I never find that stability? What if the rest of my career is always this precarious? What if I can always find some excuse to delay? The pain of never fulfilling that lifelong dream of parenthood might continue to gnaw at me forever.

How would you spend your days differently if you didn’t care so much about seeing your actions reach fruition?

This one is frankly useless. I hate it. It’s like when people say “What would you do if you knew you’d die tomorrow?” Obviously, you wouldn’t go to work, you wouldn’t pay your bills, you wouldn’t clean your bathroom. You might devote yourself single-mindedly to a single creative task you hoped to make a legacy, or gather your family and friends to share one last day of love, or throw yourself into meaningless hedonistic pleasure. Those might even be things worth doing, on occasion. But you can’t do them every day. If you knew you were about to die, you absolutely would not live in any kind of sustainable way.

Similarly, if I didn’t care about seeing my actions reach fruition, I would continue to write stories and never worry about publishing them. I would make little stabs at research when I got curious, then once it starts getting difficult or boring, give up and never bother writing the paper. I would continue flitting between a dozen random projects at once and never finish any of them. I might well feel happier—at least until it all came crashing down—but I would get absolutely nothing done.

Above all, I would never apply for any jobs, because applying for jobs is absolutely not about enjoying the journey. If you know for a fact that you won’t get an offer, you’re an idiot to bother applying. That is a task that is only worth doing if I believe that it will yield results—and indeed, a big part of why it’s so hard to bring myself to do it is that I have a hard time maintaining that belief.

If you read the surrounding context, Burkeman actually seems to intend something quite different than the actual question he wrote. He suggests devoting more time to big, long-term projects that require whole communities to complete. He likens this to laying bricks in a cathedral that we will never see finished.

I do think there is wisdom in this. But it isn’t a simple matter of not caring about results. Indeed, if you don’t care at all about whether the cathedral will stand, you won’t bother laying the bricks correctly. In some sense Burkeman is actually asking us to do the opposite: To care more about results, but specifically results that we may never live to see. Maybe he really intends to emphasize the word see—you care about your actions reaching fruition, but not whether or not you’ll ever see it.

Yet this, I am quite certain, is not my problem. When a psychiatrist once asked me, “What do you really want most in life?” I gave a very thoughtful answer: “To be remembered in a thousand years for my contribution to humanity.” (His response was glib: “You can’t control that.”) I still stand by that answer: If I could have whatever I want, no limits at all, three wishes from an all-powerful genie, two of them would be to solve some of the world’s greatest problems, and the third would be for the chance to live my life in a way that I knew would be forever remembered.

But I am slowly coming to realize that maybe I should abandon that answer. That psychiatrist’s answer was far too glib (he was in fact not a very good fit for me; I quickly switched to a different psychiatrist), but maybe it wasn’t fundamentally wrong. It may be impossible to predict, let alone control, whether our lives have that kind of lasting impact—and, almost by construction, most lives can’t.

Perhaps, indeed, I am too worried about whether the cathedral will stand. I only have a few bricks to lay myself, and while I can lay them the best I can, that ultimately will not be what decides the fate of the cathedral. A fire, or an earthquake, or simply some other bricklayer’s incompetence, could bring about its destruction—and there is nothing at all I can do to prevent that.

This post is already getting too long, so I should try to bring it to a close.

As the adage goes, perhaps if I had more time, I’d make it shorter.

On (gay) marriage

Oct 9 JDN 2459862

This post goes live on my first wedding anniversary. Thus, as you read this, I will have been married for one full year.

Honestly, being married hasn’t felt that different to me. This is likely because we’d been dating since 2012 and lived together for several years before actually getting married. It has made some official paperwork more convenient, and I’ve reached the point where I feel naked without my wedding band; but for the most part our lives have not really changed.

And perhaps this is as it should be. Perhaps the best way to really know that you should get married is to already feel as though you are married, and just finally get around to making it official. Perhaps people for whom getting married is a momentous change in their lives (as opposed to simply a formal announcement followed by a celebration) are people who really shouldn’t be getting married just yet.

A lot of things in my life—my health, my career—have not gone very well in this past year. But my marriage has been only a source of stability and happiness. I wouldn’t say we never have conflict, but quite honestly I was expecting a lot more challenges and conflicts from the way I’d heard other people talk about marriage in the past. All of my friends who have kids seem to be going through a lot of struggles as a result of that (which is one of several reasons we keep procrastinating on looking into adoption), but marriage itself does not appear to be any more difficult than friendship—in fact, maybe easier.

I have found myself oddly struck by how un-important it has been that my marriage is to a same-sex partner. I keep expecting people to care—to seem uncomfortable, to be resistant, or simply to be surprised—and it so rarely happens.

I think this is probably generational: We Millennials grew up at the precise point in history when the First World suddenly decided, all at once, that gay marriage was okay.

Seriously, look at this graph. I’ve made it combining this article using data from the General Social Survey, and this article from Pew:

Until around 1990—when I was 2 years old—support for same-sex marriage was stable and extremely low: About 10% of Americans supported it (presumably most of them LGBT!), and over 70% opposed it. Then, quite suddenly, attitudes began changing, and by 2019, over 60% of Americans supported it and only 31% opposed it.

That is, within a generation, we went from a country where almost no one supported gay marriage to a country where same-sex marriage is so popular that any major candidate who opposed it would almost certainly lose a general election. (They might be able to survive a Republican primary, as Republican support for same-sex marriage is only about 44%—about where it was among Democrats in the early 2000s.)

This is a staggering rate of social change. If development economics is the study of what happened in South Korea from 1950-2000, I think political science should be the study of what happened to attitudes on same-sex marriage in the US from 1990-2020.

And of course it isn’t just the US. Similar patterns can be found across Western Europe, with astonishingly rapid shifts from near-universal opposition to near-universal support within a generation.

I don’t think I have been able to fully emotionally internalize this shift. I grew up in a world where homophobia was mainstream, where only the most radical left-wing candidates were serious about supporting equal rights and representation for LGBT people. And suddenly I find myself in a world where we are actually accepted and respected as equals, and I keep waiting for the other shoe to drop. Aren’t you the same people who told me as a teenager that I was a sexual deviant who deserved to burn in Hell? But now you’re attending my wedding? And offering me joint life insurance policies? My own extended family members treat me differently now than they did when I was a teenager, and I don’t quite know how to trust that the new way is the true way and not some kind of facade that could rapidly disappear.

I think this sort of generational trauma may never fully heal, in which case it will be the generation after us—the Zoomers, I believe we’re calling them now—who will actually live in this new world we created, while the rest of us forever struggle to accept that things are not as we remember them. Once bitten, we remain forever twice shy, lest attitudes regress as suddenly as they advanced.

Then again, it seems that Zoomers may be turning against the institution of marriage in general. As the meme says: “Boomers: No gay marriage. Millennials: Yes gay marriage. Gen Z: Yes gay, no marriage.” Maybe that’s for the best; maybe the future of humanity is for personal relationships to be considered no business of the government at all. But for now at least, equal marriage is clearly much better than unequal marriage, and the First World seems to have figured that out blazing fast.

And of course the rest of the world still hasn’t caught up. While trends are generally in a positive direction, there are large swaths of the world where even very basic rights for LGBT people are opposed by most of the population. As usual, #ScandinaviaIsBetter, with over 90% support for LGBT rights; and, as usual, Sub-Saharan Africa is awful, with support in Kenya, Uganda and Nigeria not even hitting 20%.

The “market for love” is a bad metaphor

Feb 14 JDN 2458529

Valentine’s Day was this past week, so let’s talk a bit about love.

Economists would never be accused of being excessively romantic. To most neoclassical economists, just about everything is a market transaction. Love is no exception.

There are all sorts of articles and books and an even larger number of research papers going back multiple decades and continuing all the way through until today using the metaphor of the “marriage market”.

In a few places, marriage does actually function something like a market: In China, there are places where your parents will hire brokers and matchmakers to select a spouse for you. But even this isn’t really a market for love or marriage. It’s a market for matchmaking services. The high-tech version of this is dating sites like OkCupid.
And of course sex work actually occurs on markets; there is buying and selling of services at monetary prices. There is of course a great deal worth saying on that subject, but it’s not my topic for today.

But in general, love is really nothing like a market. First of all, there is no price. This alone should be sufficient reason to say that we’re not actually dealing with a market. The whole mechanism that makes a market a market is the use of prices to achieve equilibrium between supply and demand.

A price doesn’t necessarily have to be monetary; you can barter apples for bananas, or trade in one used video game for another, and we can still legitimately call that a market transaction with a price.

But love isn’t like that either. If your relationship with someone is so transactional that you’re actually keeping a ledger of each thing they do for you and each thing you do for them so that you could compute a price for services, that isn’t love. It’s not even friendship. If you really care about someone, you set such calculations aside. You view their interests and yours as in some sense shared, aligned toward common goals. You stop thinking in terms of “me” and “you” and start thinking in terms of “us”. You don’t think “I’ll scratch your back if you scratch mine.” You think “We’re scratching each other’s backs today.”

This is of course not to say that love never involves conflict. On the contrary, love always involves conflict. Successful relationships aren’t those where conflict never happens, they are those where conflict is effectively and responsibly resolved. Your interests and your loved ones’ are never completely aligned; there will always be some residual disagreement. But the key is to realize that your interests are still mostly aligned; those small vectors of disagreement should be outweighed by the much larger vector of your relationship.

And of course, there can come a time when that is no longer the case. Obviously, there is domestic abuse, which should absolutely be a deal-breaker for anyone. But there are other reasons why you may find that a relationship ultimately isn’t working, that your interests just aren’t as aligned as you thought they were. Eventually those disagreement vectors just get too large to cancel out. This is painful, but unavoidable. But if you reach the point where you are keeping track of actions on a ledger, that relationship is already dead. Sooner or later, someone is going to have to pull the plug.

Very little of what I’ve said in the preceding paragraphs is likely to be controversial. Why, then, would economists think that it makes sense to treat love as a market?

I think this comes down to a motte and bailey doctrine. A more detailed explanation can be found at that link, but the basic idea of a motte and bailey is this: You have a core set of propositions that is highly defensible but not that interesting (the “motte”), and a broader set of propositions that are very interesting, but not as defensible (the “bailey”). The terms are related to a medieval defensive strategy, in which there was a small, heavily fortified tower called a motte, surrounded by fertile, useful land, the bailey. The bailey is where you actually want to live, but it’s hard to defend; so if the need arises, you can pull everyone back into the motte to fight off attacks. But nobody wants to live in the motte; it’s just a cramped stone tower. There’s nothing to eat or enjoy there.

The motte comprised of ideas that almost everyone agrees with. The bailey is the real point of contention, the thing you are trying to argue for—which, by construction, other people must not already agree with.

Here are some examples, which I have intentionally chosen from groups I agree with:

Feminism can be a motte and bailey doctrine. The motte is “women are people”; the bailey is abortion rights, affirmative consent and equal pay legislation.

Rationalism can be a motte and bailey doctrine. The motte is “rationality is good”; the bailey is atheism, transhumanism, and Bayesian statistics.

Anti-fascism can be a motte and bailey doctrine. The motte is “fascists are bad”; the bailey is black bloc Antifa and punching Nazis.

Even democracy can be a motte and bailey doctrine. The motte is “people should vote for their leaders”; my personal bailey is abolition of the Electoral College, a younger voting age, and range voting.

Using a motte and bailey doctrine does not necessarily make you wrong. But it’s something to be careful about, because as a strategy it can be disingenuous. Even if you think that the propositions in the bailey all follow logically from the propositions in the motte, the people you’re talking to may not think so, and in fact you could simply be wrong. At the very least, you should be taking the time to explain how one follows from the other; and really, you should consider whether the connection is actually as tight as you thought, or if perhaps one can believe that rationality is good without being Bayesian or believe that women are people without supporting abortion rights.

I think when economists describe love or marriage as a “market”, they are applying a motte and bailey doctrine. They may actually be doing something even worse than that, by equivocating on the meaning of “market”. But even if any given economist uses the word “market” totally consistently, the fact that different economists of the same broad political alignment use the word differently adds up to a motte and bailey doctrine.

The doctrine is this: “There have always been markets.”

The motte is something like this: “Humans have always engaged in interaction for mutual benefit.”

This is undeniably true. In fact, it’s not even uninteresting. As mottes go, it’s a pretty nice one; it’s worth spending some time there. In the endless quest for an elusive “human nature”, I think you could do worse than to focus on our universal tendency to engage in interaction for mutual benefit. (Don’t other species do it too? Yes, but that’s just it—they are precisely the ones that seem most human.)

And if you want to define any mutually-beneficial interaction as a “market trade”, I guess it’s your right to do that. I think this is foolish and confusing, but legislating language has always been a fool’s errand.

But of course the more standard meaning of the word “market” implies buyers and sellers exchanging goods and services for monetary prices. You can extend it a little to include bartering, various forms of financial intermediation, and the like; but basically you’re still buying and selling.

That makes this the bailey: “Humans have always engaged in buying and selling of goods and services at prices.”

And that, dear readers, is ahistorical nonsense. We’ve only been using money for a few thousand years, and it wasn’t until the Industrial Revolution that we actually started getting the majority of our goods and services via market trades. Economists like to tell a story where bartering preceded the invention of money, but there’s basically no evidence of that. Bartering seems to be what people do when they know how money works but don’t have any money to work with.

Before there was money, there were fundamentally different modes of interaction: Sharing, ritual, debts of honor, common property, and, yes, love.

These were not markets. They perhaps shared some very broad features of markets—such as the interaction for mutual benefit—but they lacked the defining attributes that make a market a market.

Why is this important? Because this doctrine is used to transform more and more of our lives into actual markets, on the grounds that they were already “markets”, and we’re just using “more efficient” kinds of markets. But in fact what’s happening is we are trading one fundamental mode of human interaction for another: Where we used to rely upon norms or trust or mutual affection, we instead rely upon buying and selling at prices.

In some cases, this actually is a good thing: Markets can be very powerful, and are often our best tool when we really need something done. In particular, it’s clear at this point that norms and trust are not sufficient to protect us against climate change. All the “Reduce, Reuse, Recycle” PSAs in the world won’t do as much as a carbon tax. When millions of lives are at stake, we can’t trust people to do the right thing; we need to twist their arms however we can.

But markets are in some sense a brute-force last-resort solution; they commodify and alienate (Marx wasn’t wrong about that), and despite our greatly elevated standard of living, the alienation and competitive pressure of markets seem to be keeping most of us from really achieving happiness.

This is why it’s extremely dangerous to talk about a “market for love”. Love is perhaps the last bastion of our lives that has not been commodified into a true market, and if it goes, we’ll have nothing left. If sexual relationships built on mutual affection were to disappear in favor of apps that will summon a prostitute or a sex robot at the push of a button, I would count that as a great loss for human civilization. (How we should regulate prostitution or sex robots are a different question, which I said I’d leave aside for this post.) A “market for love” is in fact a world with no love at all.

Why we give gifts

JDN 2457020 EST 18:28.

You’ll notice it’s Sunday, not Saturday; I apologize for not actually posting on time this week. Due to the holiday season I was whisked away to family activities in Cleveland, and could not find wifi that was both free and reliable.

But since it is the Christmas season—Christmas Day was last Thursday—the time during which most Americans spend more than we can probably afford buying gifts (the highest rate of consumer spending all year long, much of it on credit cards, a significant boost for the economy in these times of depression), I thought it would be worthwhile to talk about why gifts are so important to us.

As I’ve already mentioned a few posts ago, neoclassical economists are typically baffled by gift-giving, and several have written research papers and books about why Christmas gifts are economically inefficient and should be stopped. Oddly it never seems to occur to them that if this is true, then there is widespread irrational consumer behavior that has nothing to do with government intervention or perverse incentives—which already means neoclassical economic theory is in serious trouble. Nobody forces you to buy gifts, so if it’s such a bad idea but we do it anyway, we must not be rational agents.

But in fact it’s not such a bad idea, and it’s “inefficient” only in a very narrow-minded sense that takes no account of relationships or human emotions. Gifts only make us not “rational agents” in that we are not infinite identical psychopaths. There is in fact nothing irrational about gifts.

Gift-giving is a human universal; it has been with us far longer than money or markets or indeed civilization itself. Everyone from tribal hunter-gatherers to neoclassical economists gives gifts, and in fact most people who descend from populations that lived in higher latitudes (that is, “White people”, though perhaps in a later post I’ll explain why our “race” categories are genetically absurd) actually celebrate some sort of gift-giving ceremony around the time of the Winter Solstice. Many of our Christmas traditions actually come from the Germanic holiday Yule, which is why we say things like “Yuletide greetings” even though that has absolutely nothing to do with Jesus. We celebrate around the Solstice because it was such a momentous season for us, the darkest night of the year; as if the darkness and cold weren’t bad enough by themselves they are the harbinger of the dreaded winter that prevents our crops from growing and may not allow us all to survive. We reaffirm our family ties and promise to help each other through this dangerous time. Music, gifts, and feasting are simply the way that humans organize our celebrations—again this is universal.

What do gifts accomplish that a simple transfer of cash would not? I can think of three things:

      1. Convey closeness: First of all there is of course the fact that by buying someone a gift at all, you are expressing the fact that you care about them and want to be close to them. But the choice of the gift also matters. Your closest friends always buy you the best gifts, because they know you the best. Thus the sort of gift you receive from someone is a measure of how well they know you. Many of us give each other lists of ideas to buy, but I always include more on the list than I expect to receive and encourage people to buy things that are not on the list that they think I might enjoy. A computer program can buy things off a list; the point is that we express our relationships by choosing things we know people want without them having to ask. We trust people to know us well enough to get it right most of the time; they’ll probably make mistakes (most people think they know others better than they actually do), but the mistakes are made up for by the successes. The disappointment in getting something you didn’t want isn’t even so much in the thing as it is in the fear that your loved ones don’t know you as well as you thought they did; this is why I consider it important to express—gently and tactfully of course—when you really don’t like a gift you received; you want them to know you better and do better next time, not keep giving you things you hate while you brood behind fake smiles. What you choose to buy conveys what you know and how you feel; this is why the best gift is one you love to have but didn’t ask for. That’s why I’m honestly more excited about my new travel pillow and copy of Randall Monroe’s What If? than I am about my new Bluetooth headset; of course the headset is more expensive and more useful, but I specifically asked for it. My sister and my mother knew me well enough that the book and the travel pillow I didn’t have to ask for.
      2. Grant permission to indulge: This is particularly important in the United States, because our society has Puritanical roots that make us suspicious of any activity that isn’t directly linked to productive efficiency. Honestly when those economists criticize Christmas as “inefficient” they are not so much making a serious economic argument as they are expressing in terms familiar to them the centuries-old Puritanical norm. It is considered unseemly to buy things for yourself that are purely for fun, particularly if they are expensive. You are expected to buy only the minimum you need, because any more is greedy; the notion seems to be that there is only so much stuff to go around, and if you take more others will have less. (This could scarcely be further from the truth; your frivolous consumer purchases can save children from starvation by giving their parents jobs in factories.) Neoclassical economists often think they are immune to this sort of norm, but aside from their discomfort with Christmas, the sense of righteousness they often have around “raising the savings rate” says otherwise. The link from savings to investment is tenuous at best, but one thing saving definitely does do is prevent you from spending indulgently. But since buying things that make us happy is actually kind of the entire point of having an economy in the first place, it is necessary to find workarounds for this oppressive ethic. One solution is gifts; to give someone else an indulgent gift allows them to engage in indulgent activities, while preserving their own status as someone who wouldn’t normally waste money in that way, and since you are not the one indulging you can hardly be accused of frivolity either. This is also what gift cards accomplish; in economic terms gift cards seem weird, because they are at best as good as cash, and often far worse. But gift cards are typically for retail stores where it is hard to buy something that’s not indulgent, thus offering permission to indulge. This is why a gift card for GameStop or Dick’s Sporting Goods makes sense, but a gift card to Walmart or Kroger seems odd. This is also why receiving cash or an Amazon gift card doesn’t feel as good; since you can buy just about anything, the social norm toward spending responsibly returns. (Never buy anyone a VISA gift card; it’s basically the same as cash except you’re giving some of the money to VISA.)
      3. Conveys your own status: By buying expensive things for other people, you raise your own reputation as an individual. This one is easy to become cynical about, so it’s important to be clear what it actually means. Conveying your own status doesn’t necessarily mean arrogantly domineering over other people. It certainly can mean that, which is why if your cousin has $20 million and buys everyone in the family a new car every year, you’d honestly not be that thrilled about it; yeah, it’s nice getting a new car, but your cousin is clearly showboating his superior wealth and trying to make everyone else look cheap and/or poor. But there is a way to elevate your own status without downgrading everyone else’s, and truly generous gifts are a way of doing that. If the things you buy are really things your loved ones truly need, then you express your generosity and love for them by buying more than you can easily afford. Philanthropy is also a means of conveying status, and again comes in both forms. When Carnegie built buildings and named them after himself, he was being arrogant and domineering. When Bill Gates established a foundation to combat malaria and poverty in Africa, he was being genuinely generous. This kind of status is always a bit paradoxical: The best way to earn a reputation as a good person is to honestly try to help people and have little concern for your own reputation; people who try too hard to improve their own reputations just end up seeming arrogant and narcissistic. In order to deserve status, it is necessary not to directly seek it. The clearest example here is Jonas Salk: He invented a vaccine that saved the lives of thousands of children, making him more deserving of a billion dollars than anyone else I can think of. And he had a chance at a billion dollars, but he specifically gave it up, because in order to get it he would have had to enforce a patent that would raise the price of the vaccine and allow children to needlessly suffer and die. It was the very character that made him deserve the wealth that caused him to refuse it. The only way to hit the target is to aim much higher.

If you really want to insist, yes, there’s also some sort of net transfer of wealth involved in gift-giving, because it is expected that the richer you are the more you’ll spend on gifts. But that’s a very small part; even in hunter-gather societies that have negligible levels of inequality human beings still give each other gifts. Gifts are a part of us; they are written in the language of life itself upon the ancient thread that binds us to our ancestors and makes us who we are—by which I mean, of course, DNA. We could probably no more stop giving gifts than we could stop feeling love.